2 Korean Girls is a new delivery restaurant in Miami, Florida. Two Korean Girls aimed to have a huge rollout, so they needed packaging that represented their brand, caught the eye of social influencers and added some excitement to the delivery process. We designed a delivery box with a bubbly, pink aesthetic reminiscent of Korean and Japanese cartooning. It features popular Korean expressions and sayings for customers to practice and includes an introduction to Bibimbap, Korea’s ultimate comfort food. The box also challenges the customer with three trivia questions, directing them to the 2 Korean Girls Instagram for the answers thus driving traffic to their social page.
2 Korean Girls