Michael’s team has created solutions and a streamlined process to help execute our global marketing initiatives at the property level.
They are highly responsive, seek to understand cultural nuances, and have proven their ability to translate the brand vision and visual identity into compelling, locally customizable collateral.
JAMI KIRK // GLOBAL EXPERIENTIAL MARKETING
The Ritz-Carlton, St. Regis Hotels & Resorts,
Ritz-Carlton Reserve, Bulgari Hotels & Resorts
St. Regis Hotels introduced a new brand visual identity in 2016 and requested assistance in translating that aesthetic to their catering, events, and weddings sales tools. After coordinating a brand standard design with the corporate creative team, we developed a portal for properties to schedule creative services and upload assets.