One Soho Square Signage
Stellar Management is redeveloping two prime commercial buildings in the heart of Soho and merging them together to create One Soho Square. When 450′ of scaffolding was wrapped around the project, it created an extraordinary branding opportunity that advertised the property to passersby. On a tight deadline, we designed signs that mount directly to scaffolding facing Spring Street and Vandam Street. Within two weeks we had printed the signs as oversized vinyl banners and were in New York to perform the installation.